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Get Real: Authenticity's a Key to Success
By Jess ScheerEven in a recession, some companies still find ways to experience tremendous growth. Jim Champy, chairman of Perot Systems and author of several best-selling books—most notable Reengineering the Corporation: A Manifesto for Business Revolution—set out to tell their stories. The result was a series about new business models and how companies are beginning to operate in new ways. The first book in the series—Outsmart!—was released last year. This year, Champy’s back with his second installment, Inspire! Champy sat down with Joe Kornik, editor-in-chief of Consulting to discuss how business can attract and keep customers in this economy. The third book Deliver!, is due out sometime next year.
