Digital products and services provider Duff & Phelps has announced it plans to unify its brand under the Kroll name. The move comes nearly three years after Duff & Phelps acquired Kroll to bolster its investigation, risk mitigation, and governance services.
Duff & Phelps has had over 30 acquisitions since its founding in 1932, including the Kroll acquisition in March 2018. In that time the firm has grown from a 10-person advisory firm to service 61 percent of the Fortune 100, according to a company news release.
Chief marketing communications officer for Duff & Phelps, Marty Dauer, said among the reasons for the rebrand is to leverage the Kroll brand's strong global name recognition.