In May, Deloitte announced the launch of Deloitte Pixel, a worldwide enterprise crowdsourcing offering. This capability enables Deloitte teams and clients to leverage external crowds to access specific, difficult-to-find expertise, collaborate to develop new products or ideas, and even design, build and test new digital assets. With a depth of experience and capabilities, Deloitte Pixel is a go-to source for crowdsourcing advisory and delivery services. Deloitte's methodology for crowdsourcing involves breaking large problems into smaller pieces—pixels—and inviting individuals to contribute in a way that is time-bound and skill-specific, resulting in faster, better, and often less-costly outcomes, says Jim Moffatt, Deloitte Global Consulting CEO. "Pixel has been a game-changing complement to our core consulting services," Moffatt says. Consulting caught up with Moffatt recently to discuss Pixel's impact and potential.
Consulting: Even though Pixel was just formally launched a few months back, I know Deloitte's been looking at crowdsourcing for a few year now, correct?
Moffatt: When we took a strategic look at our business four or five years ago, we made the decision that open talent models and crowdsourcing was really going to be a big part of our future. And it is and will continue to be. We started exploring crowdsourcing probably back in 2012, and we came at it more from an angle of thinking about our talent model and saw the potential disruption and wanted to understand it more. When we did that we saw a gap, so we decided to create a platform and validate different crowd players, aggregate them and deliver them to our clients. We wanted to hone it a bit more before we actually created our own platform. Now we have that in place so we launched it formally in May.
