Case Study: Drink It In—Slalom Consulting Serves Up A Global Portal for Coca-Cola Enterprises

Coca-Cola Enterprises is a producer, distributor, and marketer of Coca-Cola products, with revenues in excess of $22 billion and over 72,000 employees around the world. To help facilitate company communication, the company sought a brand-centric, global portal to allow employees to engage with the site and share multimedia information with each other on a worldwide basis.

Drink It In Coca-Cola Enterprises is a producer, distributor, and marketer of Coca-Cola products, with revenues in excess of $22 billion and over 72,000 employees around the world. To help facilitate company communication, the company sought a brand-centric, global portal to allow employees to engage with the site and share multimedia information with each other on a worldwide basis.

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