Gina Bamford, Senior Director, Cencora

Gina Bamford is a passionate patient support and market access professional with over 15 years of experience spanning a variety of therapeutic areas. In her role as Director of Reimbursement and Policy Insights, Gina partners with manufacturers to develop strategies that adapt to the evolving health care landscape, support strategic brand imperatives, and maximize patient access throughout the product life cycle. Gina’s expertise includes health care advocacy, patient support, reimbursement, market access marketing, strategic brand planning and field team training. Central to Gina’s approach is a deep-rooted compassion for patients and caregivers. Gina consistently strives to deliver impactful solutions that enhance the overall patient and caregiver experience and facilitate access to life changing treatment.

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