Acquisition of membership network bolsters SBI's growth accelerator offering
Sales Benchmark Index (SBI), a go-to-market growth advisory, has announced that it has completed its acquisition of Global Sales Operations Association (SOPSA), the leading sales operations membership network focused on connecting, bolstering, and supporting the professional development of the world's leading sales operations professionals.
The completion of this acquisition enhances SBI's ability to provide expertise to sales operations and to double down on the company's core mission, helping clients drive revenue growth.
"This acquisition underscores our commitment to building out the leading revenue and sales operations offering in the market. We are excited to welcome the SOPSA network into the SBI family," said SBI's Chief Operating Officer, Mike Hoffman. "By integrating our solutions, we will immediately upgrade Growth Accelerator to deliver greater benefit to individual sales and revenue operations executives, and firms alike with a dual-sided platform that supports both enterprise and professional development."
This acquisition comes after SBI launched its new brand and announced the release of Growth Accelerator™ a one-of-a-kind "on tap" subscription service in September. The first product conceived with SBI's new brand in mind, Growth Accelerator™ provides clients the necessary continuity to drive proactive, reliable growth.
"We are very pleased to be joining forces with the market's definitive growth advisory. The SOPSA community will gain access to SBI's broader network and research that will deliver accelerated benefits to our membership," emphasized Kevin Raybon, SOPSA's chairman. "This is a true game changer and sets our members on a new path armed with exceptional industry insights, data, operational experience and metrics."
"The acquisition of SOPSA supports our focus on delivering strategies to accelerate growth to private equity backed and enterprise businesses," said Scott Marden, Managing Partner at CIP Capital, a strategic investor of SBI. "The added expertise and customized support delivered by Kevin and SOPSA will augment SBI's data, insights and operational expertise."
The new Growth Accelerator subscription service represents a fundamental shift in how consulting should work for clients. Over the last 15 years, SBI has perfected the ability to measure, configure, and deliver growth initiatives across the full range of go-to-market activities, which is embodied in the company's proprietary platform.
SOURCE: SBI
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