REVENUE GROWTH: 76%
HQ: McLean, Va.
M2 Strategy (M2) is a boutique consulting firm that specializes in providing transformational solutions in the areas of strategic planning, organization assessment, leadership coaching and development, and portfolio/program/project management. M2's engagements include components that help to improve positive cultural shifts for clients, which results in mission, technical, and operational effectiveness. Willow Marr, President and CEO of M2 Strategy sat down with Consulting to discuss the firm's financial performance, overall outlook and its ranking on this year's Fastest Growing Firms list.
Consulting: What were the main factors that contributed to your firm's exceptional growth?
Marr: Our culture, proven methodologies, and inspired workforce set us apart from our competitors and ensure that we exceed our client's expectations. We have continued to grow consistently due to these main factors and always keeping our employees and clients at the forefront of our priorities.
Consulting: How is this year shaping up for your firm?
Marr: This year will be another exceptional year with project growth of over 50%. We have enhanced our service offerings and client base and continue to focus on quality and innovation.
Consulting: How would you describe your firm's outlook for 2020? Where do you see the most opportunities?
Marr: Our current projections for 2020 look very promising and we anticipate another strong year with purposeful growth. Our key areas of opportunities will be in transformational services that help our clients plan for the future to include workforce assessments, human capital, strategic planning, and integration of cloud-based services to automate operational tasks.
Consulting: What would you say are your firm's biggest challenges in 2020?
Marr: As we rapidly grow, we see our greatest challenge being our ability to maintain a culture that allows our employees the easy access they have today to our leadership and to mentorship opportunities. We want to always give our employees the support they need, when they need it, and will be enhancing our award-winning performance program called "Mentorship Advancement and Performance (MAP)" to achieve that. The program is a robust internal mentorship program that has further increased our employee satisfaction and engagement with leadership. We will also continue to offer our employees an industry-leading compensation package, hold employee-centric events, and promote a culture that nurtures and develops leaders.
Consulting: What does being named one of Consulting's Fastest Growing Firms mean to your firm, your employees and your clients?
Marr: It is a true honor to be named one of Consulting Magazine's Fastest Growing Firms. Our philosophy is that if you must come to work, it should be to do something you are passionate about and for a company that you enjoy working for. Being recognized by Consulting Magazine validates the hard work and dedication of our employees and the tangible results that we work tirelessly to achieve in collaboration with our forward-thinking clients.
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