Over the past year, which Big Five consulting outfit was not sold to a large global outsourcer, did not have an initial public offering, and did not become engaged to Hewlett-Packard?
The answer, of course, is Deloitte Consulting, and at the risk of being labeled a "stick in the mud," Deloitte CEO Doug McCracken doesn't mind the flak that comes when you just "stay put."
It would be a mistake to suggest that Deloitte wasn't on the move, however. Having last year achieved sales growth of 15 percent while cutting overhead costs by 9 percent, Deloitte was able to increase the firm's profit contribution by 11 percent.
McCracken, a 24-year consulting veteran, attributes Deloitte's resilience to its position in the market and the firm's core values.
"We're a values-driven organization. That allowed us to get through the turbulent times of private vs. public, e-transformation, and the SEC issues that the Big Five were facing," says McCracken.
During his tenure at Deloitte, McCracken has been buoyed by the lessons he learned from former Deloitte Consulting CEO Pat Loconto, whom McCracken began working with in 1993 when Deloitte was undergoing another massive transformation — creating one global organization out of 35 national organizations. "Pat gave me the perspective on how to change organizations and do it rapidly," confides McCracken.
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