The pandemic has brought difficult times for many sectors, but the Communications, Media, and Technology world has faced a unique set of challenges. Facing continued downward pressure on revenue, media and entertainment companies are taking a hard look at their business models, and evaluating how they deliver on the needs of an ever-changing customer base. This climate presents a target-rich environment of opportunities for consultants, and we recently caught up with Mike Chapman, who recently joined Kearney as a new Partner and Americas Media Lead in the firm’s CMT practice, to talk about the biggest challenges and opportunities.
Consulting: What are some of your top priorities starting out in your new role as Kearney’s Americas Media Lead?
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