Ben BurkeRetail and Consumer Product Practice DirectorPoint BExcellence in Retail
Point B's Ben Burke likes to get into the mind of shoppers and says he really enjoys the psychology of consumers. "I love understanding what impacts a shopper's decision making and how new, digital channels will make discovery and procurement of product more efficient," he says. "I love connecting people with each other, creating community around shared interests and facilitating the flow of ideas."
Discovering just what makes a consumer tick is part of the way Burke's able to provide outstanding service—and now award winning service—to his clients over his entire career. It's a career that's spanned more than 15 years. In addition to his time at Point B, Burke also has worked at Deloitte & Touche and Ernst & Young.
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