Megan Deans joined The Mosaic Company back in 2000 when it was just 11 people. Ten years later, she was President and CEO of the Renton, Wash.-based energy and utilities consultancy. When she took over in 2010, the firm was 59 employees and just a shade under $10 million. By the end of this year, Deans expects the firm to be 175 people generating upwards of $30 million in revenue.
Quite a three-year swing, but that’s only half of the story. When Deans took over in 2010, Mosaic was in the process of refocusing its efforts from serving Fortune 500 companies in various capacities to zeroing in on just one sector—energy. “We wanted to make sure that we weren’t going to be a victim of the economy,” Deans says. So, we focused on where we excelled.”
Specifically, people solutions in the oil, gas and utilities. As improving the performance of its clients’ people became the firm’s calling, Deans says the company’s true hallmark became the custom-tailored, handcrafted approach it takes with each and every project. It’s no wonder that almost all of Mosaic’s business is predicated on referrals.
Last year, the firm saw a 68 percent increase in revenue and nearly doubled its staff. And Deans is expecting more of the same in 2013, including opening a new office in Houston by the end of the year. In just a few years, “I see us being a 300-person company averaging about $50 million in revenue,” she says. “That’s how quickly we want to grow.”
But not at the expense of culture, something she’s worked tirelessly to nearly perfect. “People are really attracted to our Mosaic DNA,” she says. “We obviously want and need highly skilled people, but we also take the time to look at people to see if they really want to work at Mosaic and embrace our core values—integrity, client success, excellence, accountability and collaboration.”
Deans says she employs a pretty simple formula: “Do what you say you’re going to do, show up on time, finish what you start and say ‘please’ and ‘thank you.’ It may be basic, but it’s effective,” she says. “We live our core values and there’s not too many companies out there that do what they say they’re going to do. That is what differentiates us from our competitors. Yes, we expect people to work hard, but we foster a real team environment.”
That includes two big events in Seattle twice a year. For the annual holiday party, for instance, Mosaic flies everybody and their significant others in for the event. And the firm focuses a lot of attention on rewards and recognition, including outstanding health benefits and PTO.
It’s no wonder, then, that the firm has nearly no attrition. “I don’t want the attrition rate to go up at all because we’re not giving our people what they need to succeed,” she says. “Again, it seems so simple, but it’s amazing how few firms actually follow through.”