Extended Stay America Serves Up Free Breakfasts With 'Grab and Go'

Extended Stay America launched a new Grab and Go Breakfast program, which is available seven days a week from 6 a.m. to 9:30 a.m. at all of its more than 600 locations. The daily breakfast will offer guests muffins, fruit, a variety of instant oatmeal flavors and breakfast bars, two premium coffee options, tea and hot chocolate.

“We identified a need to add complimentary breakfast when guests told us they like to make breakfast in their own in-room kitchens, but would appreciate a grab and go option when looking for a quick bite,” says Tom Seddon, Chief Marketing Officer for Extended Stay America.

“The convenience a breakfast program adds to the guest experience continues to align Extended Stay America as the new way to stay in 2013” he says.

Some $400 million has been invested into the renovation of the entire Extended Stay America portfolio, Seddon says. Along with the Grab and Go Breakfast, guests will also have free in-room Wi-Fi and large flat screen TVs with premium channels and fully equipped kitchens.