Jaci Stanton
Top Consultant Honoree – Technology & Digital Consulting

Jaci Stanton is managing director at F2 Strategy and has spent more than 20 years transforming how financial services firms leverage technology to drive growth and operational excellence. She combines a human-first leadership style with deep technical expertise, delivering strategies and implementations that prioritize connection, innovation and measurable business outcomes. Throughout her career, Stanton has held senior leadership roles at firms such as Ameriprise and Thrivent, where she helped integrate behavioral finance and technology to create more personalized, scalable client experiences. At F2 Strategy, she advises RIAs and large enterprises on enterprise technology strategy, vendor selection and complex implementations to guide firms through digital transformations that drive growth and enhance end-client experiences.
Beyond her client work, Stanton is a recognized thought leader and frequent speaker at major industry gatherings. In 2025, she presented at Pershing's INSITE Conference and the Future Proof Festival, sharing forward-looking insights on the future of advice and the evolving role of technology in wealth management. She also contributes informed perspectives on AI in investment management through published articles, research and social commentary. Equally impactful is her commitment to developing the next-generation of talent. She mentors women pursuing careers in wealthtech and consulting and regularly serves as an industry connector, including pro bono "business matchmaking" that has helped place multiple executives at fast-growing firms. Through her combination of strategic rigor, implementation credibility and leadership in advancing digital transformation, Jaci Stanton exemplifies excellence in technology and digital consulting.
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