The Rise of Innovation Hubs, and the Ability to Interact with Clients in a Whole New Way, Will Help Fuel the Next Wave of Consulting. And Firms Are Betting On It.
The consulting profession's primary focus, and top investment, has always centered on smart people. In the past few years, however, that focus has expanded as more firms open up new innovation centers.
This growing emphasis on state-of-the-art office space reflects a newfound willingness to increase capital investment. It also raises questions about the degree to which these centers and the "immersive experiences" they provide reflect a transformation in service delivery.
