How to Win in a Slow-Growth Economy
By David Rhodes and Daniel Stelter
McGraw Hill
$22.95, 178 pages
Too few companies have taken the long-term, defensive measures necessary to survive and thrive in the wake of the Great Recession. So say the Boston Consulting Group senior partners, David Rhodes and Daniel Stelter, in their new book Accelerating Out of the Great Recession . Rhodes and Stelter argue there will be no return to the 'old normal' as tapped-out consumers will no longer be able to be counted on to help drive the economic engine. And emerging economies in India and China won't do enough, either. The solution? Companies need to go on the attack, the two authors say. Now is the time to be proactive in safeguarding the long-term health of the company. To accomplish this, executives will need to employ game-changing strategies and new managerial mindsets. Some of these include a radically redesigned compensation model and a deliberate move away from quarterly earnings to judge your company's health.
