
Kennedy Corner
»The Water’s Nice; Jump In
The market for new market entry strategy consulting is about resources and incentives. It’s a not too hot, not too cold, but just right equation.
»The New War For Talent
When a meteorite blazed through the morning skies of central Russia in mid-February and exploded, the news media described it as a rare event. And it was. Fast forward one month and just about every government in the world is looking at the potential for a "rare event" to visit their borders, and wringing their hands over how to prepare for it.
»Here Comes Patient-Centric Health
U.S consumers are accustomed to choices. We often take for granted our ability to select products, price points and preferred channels. Why, then, do we as patients expect anything less from our healthcare providers?
»The Market Always Finds a Way
In the 1993 Steven Spielberg film Jurassic Park, the protagonists discovered at one point (to their horror) that the island’s dinosaurs, which had all been created the same gender, had somehow managed to reproduce. “Life always finds a way,” muttered Sam Neill’s character Dr. Alan Grant.
»2012 in Review, and a Look Ahead
Looking back, several market forces propelled global consulting demand, causing firms and clients to undertake larger and more ambitious engagements than in recent years. The rapidly changing nature of client needs and the continued evolution of provider capabilities converged around some key themes.
»Change and Collaboration—The Rx For a Healthy Life Sciences Industry
For many of us in the U.S., it’s time to update healthcare benefit selections and learn of new or revised healthcare insurance plan offerings, options, and features. In many ways, the change and complexity we face as end users reflects the upstream challenges facing the healthcare industry at large.
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Travel Advisory
»FAA: ‘Staffing Challenges’ Causing Delays
In case you haven’t noticed, non-weather related delays at U.S. airports are on the rise. (And I know you’ve noticed that weather-related delays are definitely on the rise.)
»Hilton’s Building Boom
Coming off a whirlwind 2012, Hilton Worldwide is the fastest growing global hospitality company by number of rooms.
»Extended Stay America Serves Up Free Breakfasts With ‘Grab and Go’
Extended Stay America launched a new Grab and Go Breakfast program, which is available seven days a week from 6 a.m. to 9:30 a.m. at all of its more than 600 locations.
»Homewood Suites Survey: Comfort is King
A new survey of frequent business travelers found that they want more room to spread out, the ability to maintain a normal routine and opportunities to interact with business associates and fellow travelers.
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Book It!
»Excerpt: Finding Your Firm’s Growth Engine
The following is an excerpt from Leading Firms: How Great Professional Service Firms Succeed & How Your Firm Can Too by David C. Kuhlman. In the book, Kuhlman distills 25 years of experience advising senior management at some of the world’s most prominent consulting firms. This excerpt from Chapter Six: “The Growth Engine” explores two of the key factors driving growth in the most successful firms.
»Excerpt: The Online Marketing Revolution
The following is an excerpt from Online Marketing for Professional Services, a thought-provoking and practical approach to online marketing by authors Aaron E. Taylor, Sylvia Montgomery, Sean T. McVey and Lee W. Frederiksen.
»Review: Tipping Sacred Cows
We all have those sacred cows at work, but these nuggets of advice, in practice, can lead to career-limiting unintended consequences.
»Review: Playing to Win
If strategy is about creating a competitive advantage that allows a firm to win, then pinpointing your strategy to just a few choices will dramatically increase your chances of success.
»Review: Seeing the Big Picture
According to Kevin Cope, founder of Acumen Learning and author of Seeing the Big Picture, all companies are driven to success or failure by the same five simple drivers—cash, profit, assets, growth and people
»Review: Get Lucky
As the pace of change accelerates and the volume of information explodes, everyone is under great pressure to connect with the people and ideas we need to thrive.
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2011
»The 2011 Best Small Firms to Work For: 6) Fitzgerald Analytics
Improving 10 spots on the Best Small Firms to Work For rankings would be welcome news for any firm, but for an analytics firm that specializes in “converting data to dollars,” it’s even sweeter.
“Being a Best Small Firm to Work is extremely gratifying because it feels like a sign that our efforts are meaningful, recognized, and appreciated by our staff,” says Jaime Fitzgerald, Founder & Managing Partner of the New York-based firm. “The award also resonates with our mission to be a ‘next generation’ consulting firm, in the sense that we do things differently than traditional firms, striving for better results while relaxing certain standards other firms may be more rigid about.”
One example of this, he says, is the flexibility Fitzgerald shows employees regarding work location, part-time options, and opportunities to provide services to the non-profit sector. “Uncertainty has definitely increased in recent years,” he says. “While this is a challenge, it has also made us stronger, as we have found ways to become more efficient in how we market, sell, and deliver our services.”
Fitzgerald says the firm’s business model is strategy consulting blended with “next generation” capabilities, such as analytics. “Analytics—and getting as much value as possible from data—is a bigger priority than ever,” he says.
“There is a lot of buzz about ‘big data’ and analytics, but you can’t deposit buzz into the bank!”
In addition to the nature of the services, Fitzgerald says clients often notice the firm’s values and principles are different in at least two other ways. “We place great emphasis on humility and ‘listening posture’ with clients,” he says. “And, we’ve made a commitment to helping the social sector get the most impact possible for each previous dollar of funding.”
—J.K.
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Featured Speakers:
Joseph Kornik Publisher and Editor-in-Chief, Consulting magazine
Brian Murphy Chief of Staff, Point B
Brian Jacobsen General Manager, Slalom Consulting
Tom Rodenhauser Managing Director, Advisory Services, Kennedy Consulting Research & Advisory
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Drew West Director, Product Marketing, Deltek
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