Kennedy Corner
»The New War For Talent
When a meteorite blazed through the morning skies of central Russia in mid-February and exploded, the news media described it as a rare event. And it was. Fast forward one month and just about every government in the world is looking at the potential for a "rare event" to visit their borders, and wringing their hands over how to prepare for it.
»Here Comes Patient-Centric Health
U.S consumers are accustomed to choices. We often take for granted our ability to select products, price points and preferred channels. Why, then, do we as patients expect anything less from our healthcare providers?
»The Market Always Finds a Way
In the 1993 Steven Spielberg film Jurassic Park, the protagonists discovered at one point (to their horror) that the island’s dinosaurs, which had all been created the same gender, had somehow managed to reproduce. “Life always finds a way,” muttered Sam Neill’s character Dr. Alan Grant.
»2012 in Review, and a Look Ahead
Looking back, several market forces propelled global consulting demand, causing firms and clients to undertake larger and more ambitious engagements than in recent years. The rapidly changing nature of client needs and the continued evolution of provider capabilities converged around some key themes.
»Change and Collaboration—The Rx For a Healthy Life Sciences Industry
For many of us in the U.S., it’s time to update healthcare benefit selections and learn of new or revised healthcare insurance plan offerings, options, and features. In many ways, the change and complexity we face as end users reflects the upstream challenges facing the healthcare industry at large.
»Kennedy Corner: Change Management; Easier Said Than Done
Business leaders have an arsenal of management tools at their disposal ready to deploy for almost any business need, from boosting revenues to increasing efficiencies and managing risk.
» View all
Travel Advisory
»Hilton’s Building Boom
Coming off a whirlwind 2012, Hilton Worldwide is the fastest growing global hospitality company by number of rooms.
»Extended Stay America Serves Up Free Breakfasts With ‘Grab and Go’
Extended Stay America launched a new Grab and Go Breakfast program, which is available seven days a week from 6 a.m. to 9:30 a.m. at all of its more than 600 locations.
»Homewood Suites Survey: Comfort is King
A new survey of frequent business travelers found that they want more room to spread out, the ability to maintain a normal routine and opportunities to interact with business associates and fellow travelers.
»Furnished Quarters Wins CARTUS Award
Furnished Quarters was awarded the CARTUS Global Network’s Commitment to Excellence Award for the third consecutive year.
» View all
Book It!
»Excerpt: Finding Your Firm’s Growth Engine
The following is an excerpt from Leading Firms: How Great Professional Service Firms Succeed & How Your Firm Can Too by David C. Kuhlman. In the book, Kuhlman distills 25 years of
experience advising senior management at some of the world’s most prominent consulting firms. This excerpt from Chapter Six: “The Growth Engine” explores two of the key factors driving growth in the most successful firms.
»Excerpt: The Online Marketing Revolution
The following is an excerpt from Online Marketing for Professional Services, a thought-provoking and practical approach to online marketing by authors Aaron E. Taylor, Sylvia Montgomery, Sean T. McVey and Lee W. Frederiksen.
»Review: Tipping Sacred Cows
We all have those sacred cows at work, but these nuggets of advice, in practice, can lead to career-limiting unintended consequences.
»Review: Playing to Win
If strategy is about creating a competitive advantage that allows a firm to win, then pinpointing your strategy to just a few choices will dramatically increase your chances of success.
»Review: Seeing the Big Picture
According to Kevin Cope, founder of Acumen Learning and author of Seeing the Big Picture, all companies are driven to success or failure by the same five simple drivers—cash, profit, assets, growth and people
»Review: Get Lucky
As the pace of change accelerates and the volume of information explodes, everyone is under great pressure to connect with the people and ideas we need to thrive.
» View all
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2011
»The 2011 Best Small Firms to Work For: 3) Cask
Don’t mess with Cask’s ‘mojo.’ That’s the magic of mutual success and satisfaction that permeates everything the San Diego-based firm does, according to Cask’s President Liz Guezzale. And to be able to make its debut on Consulting’s Best Small Firms to Work For list this year at No. 3, Cask must have plenty of mojo, and maybe some to spare.
There are many things that sets Cask apart from other small firms (a 3 percent turnover rate and an average of 16 years experience for its consultants, to name a few), but what really makes Cask stand out is the way the firm treats its own employees.
“Cask truly values our people beyond anything else,” Guezzale says. “It takes intentional effort to create and maintain an environment where our associates enjoy coming to work.” One way the firm walks the walk is through annual sales incentives trips—last year’s trip was to Dublin.
Despite all its successes, Guezzale says she is focused on building the business the right way. “We are regularly approached by solution providers to become a value-added reseller or integrator/implementer as many in the consulting industry have done. That’s not the kind of growth we’re looking for as we stay focused on remaining a “small giant.” That way, Cask’s associates can “provide superior support for clients without worrying about corporate nonsense and politics,” she says.
And those aren’t just words. Each employee—and potential employee—is given a copy of the book Small Giants: Companies That Choose to Be Great Instead of Big by Bo Burlingham. “We have intentionally built Cask to maintain a goal of being great at what we do, not just growing,” she says. “Too many firms get that backwards, thinking that by growing, you become great.”
—J.K.
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