Interviews
- »One on One with KPMG's Koecher & Rodriguez
KPMG’s Restructuring Services group just got a lot stronger. On July 16, KPMG acquired Grant Thornton’s supply chain advisory practice, effectively doubling the size of its core restructuring team and broadened its service offerings.
- »One on One with Ed Hess
Grow or Die. It’s probably the most common business axiom, and the least accurate, according to the new book “Smart Growth: Building an Enduring Business by Managing the Risks of Growth” (Columbia Business School Publishing). To better understand the book’s implications for firms, Consulting’s One-on-One sat down with the book’s author, Ed Hess, a former Arthur Andersen strategy consultant and current professor at the University of Virginia's Darden Graduate School of Business.
- »One on One with Summit's David Litherland
When prospective employees interview for a job, they obsess over making a good, lasting impression. Firms should do the same. To learn how firms can avoid typical pitfalls, Consulting’s One on One sat down with David Litherland, managing partner of Summit Search Group, an executive search firm specializing in placing professionals within professional service firms.
- »One on One with PwC's Tom Craren
Senior executives are becoming immune to traditional marketing. Marketing consultants tell us that to pierce through the white noise of corporate communication, firms should consider “content marketing”. Instead of more traditional marketing, providing valuable insight and perspective in a blog or electronic newsletter can serve as a more effective door opener. One of the best examples is PricewaterhouseCoopers’ “10-Minute” series. For almost three years, PwC has boiled down complex thought leadership into small electronic pieces an executive can read in about ten minutes. To learn more about PwC’s marketing efforts, Consulting’s One-on-One sat down with Tom Craren, the firm’s brand strategy and thought leadership leader. His team of 20 writers produces between two to three 10-minute pieces each month, along with more detailed white papers.
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2010
»Giant Slalom
 Firm teams with Microsoft, USOC for virtual press room at Olympic Games
Did you catch any of the press coverage of the 2010 Olympic Winter Games from Vancouver? Of course you did. You probably didn’t know Slalom Consulting helped bring it to you, but they had a little help.
The Seattle-based business and IT consulting firm teamed with Microsoft and the U.S. Olympic Committee to launch a Virtual Press Room Built Entirely on Microsoft SharePoint 2010 and Silverlight technology.
Microsoft SharePoint is the business collaboration platform for the Enterprise and the Web. Silverlight is a web browser plug-in that works with Windows and Mac operating systems, as well as all major web browsers.
The USOC’s Virtual Press Room improved USOC communication capabilities by providing journalists with a wealth of athlete information—from news sections to article lists. In addition, live Twitter feeds from the USOC and Team USA athletes helped give real-time views—often updated every few minutes—into ongoing Olympic events and stories.
“The Virtual Press Room is a terrific example of how Microsoft platforms can integrate social with traditional content for a new kind of media experience,” said Jerry Kaczmarowski, general manager for Slalom Consulting. “It’s rewarding to couple [our proficiency with Microsoft technologies] with our social media and web site development knowledge to produce an easy-to-use resource for the National Governing Bodies uploading content to the site, and for media covering the Olympics.”
The new generation of Pressbox is one element of the USOC’s digital media strategy designed to motivate Olympic fans to engage in the Olympic movement online,” says Trevor Miller, USOC managing director of information technology. The site helped capture “the power of new media technologies and audiences to enable journalists to bring the best stories of Team USA to Americans.”
Meanwhile, in other Slalom news, recently announced that it had leveraged the cloud to deploy its SharePoint 2010 practice to nearly a thousand consultants across nine U.S. offices. To launch its SharePoint 2010 practice, Slalom Consulting built a ‘private cloud’ from Skytap that could rapidly scale, enable self-service provisioning of data center resources, and provide team communication between offices.
Within a week, Slalom rolled out Skytap accounts to its entire SharePoint 2010 practice team members, and the company has achieved a 60 percent total cost of ownership reduction compared to running the practice on its internal infrastructure, and the collaboration between its nine U.S. consulting offices has been significantly improved, according to Slalom officials.
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