Interviews
- »One on One with Ed Hess
Grow or Die. It’s probably the most common business axiom, and the least accurate, according to the new book “Smart Growth: Building an Enduring Business by Managing the Risks of Growth” (Columbia Business School Publishing). To better understand the book’s implications for firms, Consulting’s One-on-One sat down with the book’s author, Ed Hess, a former Arthur Andersen strategy consultant and current professor at the University of Virginia's Darden Graduate School of Business.
- »One on One with Summit's David Litherland
When prospective employees interview for a job, they obsess over making a good, lasting impression. Firms should do the same. To learn how firms can avoid typical pitfalls, Consulting’s One on One sat down with David Litherland, managing partner of Summit Search Group, an executive search firm specializing in placing professionals within professional service firms.
- »One on One with PwC's Tom Craren
Senior executives are becoming immune to traditional marketing. Marketing consultants tell us that to pierce through the white noise of corporate communication, firms should consider “content marketing”. Instead of more traditional marketing, providing valuable insight and perspective in a blog or electronic newsletter can serve as a more effective door opener. One of the best examples is PricewaterhouseCoopers’ “10-Minute” series. For almost three years, PwC has boiled down complex thought leadership into small electronic pieces an executive can read in about ten minutes. To learn more about PwC’s marketing efforts, Consulting’s One-on-One sat down with Tom Craren, the firm’s brand strategy and thought leadership leader. His team of 20 writers produces between two to three 10-minute pieces each month, along with more detailed white papers.
- »One on One with Stanford Hospital's Kate Surman
Transitioning healthcare companies from paper to electronic records presents huge consulting opportunities.
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»Book It!
Consulting magazine's Book It! section highlights new books either written by or for those in management consulting. Each issue, editor's choose four recently released books to review.
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»Review: The Right Leader
The Right Leader Selecting Executives Who Fit Nat Stoddard with Claire Wyckoff Wiley, $29.95, 352 pages Effective leadership is one of the most critical qualities of any successful executive. In today’s challenging business environment, leaders must simultaneously balance several key aspects of their organization. Author Nat Stoddard, chairman of Crenshaw Associates, a New York-based consulting firm researched and wrote The Right Leader to help companies reduce the costs of leadership failure by ensuring the right executives are hired for the right company. A poor choice in leadership causes the company to sacrifice competitive advantage, talented people and momentum. The book introduces the Match-Fit Model and explains how it reduces the risks and costs of executive failure by changing the factors that are usually considered, taking into account the cultural dynamics at play in any organization. Click here to purchase The Right Leader.
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